Employee highlight: Tomi Idowu

Meet Tomi Idowu, LeagueSide's newest Campaign Strategist!

Tomi Idowu Headshot

About you

I’m Tomi Idowu, a recent graduate of Emory University where I majored in Media Studies and minored in African Studies. I was born in Delaware but raised in Lagos, Nigeria where I lived till I finished up high school in South Africa. I am driven by creating opportunities within media, sports, entertainment and technology.



Where you’re from

I call Lagos, Atlanta and now Philadelphia home because these cities and the people in them helped me become the person I am today. On a much smaller scale, Johannesburg too.


I eat pints of ice cream as meals

Favorite youth sports memory

Coming on as a sub in a soccer game in 5th Grade and scoring the winning goal for my team. I recall telling my mum the color of the game changed when I came on and she joked about it for years.

Background/Career highlights

I was a member of the founding team of a Nigerian pop-culture website called Culture Custodian where I learnt a lot about SEO, content creation and marketing at large.


I’ve known for the past couple of years that I want to work in sports in some form. I also love marketing and so Leagueside marries two of my interests perfectly. I was also excited about the team and the immense opportunities I believe I have to grow.


Having a growth mindset. I love entering a space and not knowing as much about it as possible but live for constantly taking steps in the right direction.

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